Give your people C.R.A.P. if you want great employee retention

5/22/2017
Jeff Kortes

Early in my career, I worked for an incredible general manager that taught me a lot of C.R.A.P. -- caring, respect, appreciation and praise. He also taught me that giving people C.R.A.P. was at the heart of driving employee loyalty and retention.

He never told me it was about caring, respect, appreciation and praise. He just showed me and, as my mentor, I listened and applied the philosophy. As time went on, I added some other key elements to truly be able to solve employee retention problems in organizations that I worked in. The four elements of C.R.A.P. are simple. I said simple, not easy.

Here they are.

Caring. People know if you care about them or not. They simply do. There is a vibe that is given off if you don’t care. I’m not so sure you can fake it but the good thing is that most leaders do care about their people. They are there for their people when they need them and stand by them when times are tough. They are available to listen and to talk to their people when their people need to talk.

When your people need you, they need you right away. If you put them off in their time of need, the likelihood they will come to you in the future drops off considerably. Make time for them so you can understand their problems and help to solve them. Your people will love you for it.

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